The Clear Aligner Growth & Exam Room Innovation Course

Grow revenue, profit and increase clear aligner starts 15-30% in 12 Months

What You'll Learn

Course Curriculum

The exam room is a place to take your potential patient on a journey of information, education, and guide them toward partnership. This course shares verbal skills based on consumer psychology, blending the use of digital technology to create a more powerful consumer appreciation and motivation, Additionally, clear aligners are an irreplaceable part of orthodontics today which deserves constant attention to improve your practice branding and workflow. This course provides guidance and innovation to be sure clear aligners have this kind of impact on your practice and aids in the growth of your organization!

Introduction - Laying the Foundation to Success

How best to use this course
Maximizing your Clear Aligner Starts
The Do’s & Don’ts of Clear Aligner Success
Getting your entire team on board
Understanding and Embracing Consumer Market Transitions
Reinventing your Business before it is too late
The law of diffusion of innovation
The power of visuals

Today’s Orthodontic Consumer

Understanding the data
Excelling around the “neutral” patient
Preparing the patient for the same day start
Patient targeting and TC alignment
Maximizing your efficiency

Embracing Digital Technology

3D Scanning
Outcome simulation
Occlusogram

Patient Communication

Digital scanning and workflow
Secret verbiage sauce to success … Using the “PCS”
Using words that work
Many, many role play examples
“Yeah, but … “ objection handling

Exam Room Processes for Increased Conversion & Referrals

The VIP patient interview
Flipping the narrative from cosmetic to clinical
The crescendo approach: prescribing treatment
Leveraging the benefits of clear aligners
Handling common parent objections
Earning the patient’s commitment
Trust Transfer: handing off from TC to doctor
Doctor Exam: efficient and effective!

Exam Room Processes for Increased Conversion & Referrals

The VIP patient interview
Flipping the narrative from cosmetic to clinical
The crescendo approach: prescribing treatment
Leveraging the benefits of clear aligners
Handling common parent objections
Earning the patient’s commitment
Trust Transfer: handing off from TC to doctor
Doctor Exam: efficient and effective!

Additional Courses

Chairside Assistant clear aligner skills
Trust Transfers: effectively delivering the patient from team member to team member
Invisalign Day Marketing Events
iTero Scanning to increase patient motivation to start today!
Empowering the chairside assistant
The Adult Orthodontic conversation: Doubling their motivation to start!